Tilly & Ted approached 8th Dial with a clear vision: to introduce a new line of premium pet food available exclusively at ASDA. They believe that every pet deserves a seat at the table, and their aim was to provide wholesome, delicious meals for pets that reflect their commitment to quality and nutrition. Our challenge was to design a website that serves as a comprehensive content hub for information about the brand, a blog section, and resources like FAQs. Additionally, we wanted it to display their large range of dog and cat food products, with links directing users to the ASDA site for easy purchasing, while showcasing their vibrant packaging and nutritional information.

To achieve this vision, we focused on developing a user-friendly website that highlights Tilly & Ted's unique offerings. Our design strategy featured vibrant visuals and engaging layouts that captured the essence of the product packaging. We ensured seamless navigation, allowing pet owners to easily explore the various dog and cat food options. The blog included recipes for homemade pet meals, tips on pet care, and the latest news in the pet community, further engaging visitors and establishing Tilly & Ted as a trusted source. To enhance credibility, we incorporated customer reviews showcasing real experiences with the products, as well as an Instagram feed to display user-generated content, fostering connection and encouraging social interaction.

The website was designed to be dynamic and fun, featuring an engaging hero banner video that captures the brand's spirit. Its intuitive layout ensures a simple user experience, with clear calls to action guiding visitors through the site. The vibrant design and interactive elements create an enjoyable browsing experience, making it easy for pet owners to find the information they need. Overall, the site effectively showcases Tilly & Ted’s mission of providing wholesome, delicious meals for pets while inviting users to engage with the brand.