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With a tighter focus on conversion rates and increasing sales, abandoned cart emails are a game-changer for businesses. These emails are a powerful tool that not only captures the attention...

If you're running an online store with Shopify, optimising your website for SEO (Search Engine Optimization) is essential to drive traffic and increase sales. Read on for our top tips...

Are you a new business trying to figure out the best way to drive more traffic to your website? Have you ever heard of the “refer a friend” scheme? Well,...

Shopify recently announced an upgrade to their checkout process by introducing the one page checkout. Rather than your customers having to follow multiple pages to process their cart, with the...

Welcome emails are a vital part of your marketing tool kit. However, ensuring that they land and capture your intended recipient's attention can be a different ball game altogether. Emails...

With so many ecommerce platforms available to business owners, it can be difficult to understand which one is best suited to your company, whether a budding start-up or established international...